Episode 58 - Marketing An Odyssey with Virginia Smith: Part 1 (2010: The Year We Make Content)
Virginia Smith is taking us back to 1984 to explore the official “2010” studio marketing guide! Budweiser, Apple, J .C. Penney, Target, Walmart, Kinko’s, Sheraton, and B. Dalton are just a few of the many familiar brands clamoring for a piece of MGM/UA’s massive “Space Odyssey” campaign.
Books, magazines and games! T-shirts, jackets, hats, buttons, patches, posters and shiny jackets! And who knew there were pajamas??
Plus: PAN-Am, K-Mart, and Mervyn’s!
Have your own 2010 merch, ads or stories? Share it with us on BlueSky, Instagram, Facebook or Twitter, or email!
Check out Virginia Smith's artwork at http://ginnie-the-nerd.pipertoo.com
2010 Official Marketing Guide. MGM/UA, 1984.
Pan Am Corporate Video: "Pan Am Holidays" (1984)
Omni magazine ad with Arthur C. Clarke from 1981
Starlog Magazine TV Commercial - 1984
1984 Mervyn's Preppy Commercial
Pan Am Commercial: "贅沢を体験" (1984, Japanese)
Pan Am Commercial: "La Exoeriencia Incomparable" (circa 1984, Spanish)
Pan Am Commercial: "Pan Am to the Caribbean" (1984)
Pan Am Commercial: "당신은 경험을 이길 수 없습니다" (circa 1984, Korean)
"Pan Am in 2010: The Sky is No Longer the Limit" (From the 1984 film 2010: The Year We Make Contact)
1984 Sheraton Hotels Commercial
2010: Odyssey Two Finally in Paperback 1984
Andy Summers. "2010" (Based On "Also Sprach Zarathustra") A&M, 1984.
Also check out Blast Points Episode 433: Crying Japanese Jabba and Smaller Jabbas with TOM SPINA